What will TV be like in 10 years, or five? Everything on demand? A 3–D immersive experience? Crystal–clear HD live–action? Talking cat videos from the Internet on any screen you choose?
The answer, in all likelihood, is yes to all of the above.
After years of talk, We’re seeing the reality of convergence today, and the possibilities are vast and exciting. I’ve been watching with interest as industry players outline their strategies for competing in this new, wider video arena. I’m also very pleased that AT&T customers are uniquely positioned to benefit from all of the future possibilities I’ve outlined above in the months and years to come.
Our AT&T U–verse IPTV platform was seen by many as a risky technology choice when we chose the path years ago. There was a lot of truth to this assessment initially; IPTV was a new platform at the time, and it required a long–term commitment to innovation to grow the platform to scale.
It was also the right choice. Today, U–verse is positioned to deliver the ideal combination of real–time, high quality content and the on–demand and interactive content that the Internet makes possible. Customers are enjoying unique benefits of the platform, like Total Home DVR and exclusive multi–screen content.
And there is much more to come, as you’ll see in this video, which shows some of the emerging capabilities that We’re developing in our IPTV Lab in Atlanta.
I’l have more to share from our video research team this summer. Grab some popcorn and stay tuned!
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